Info deal: l'Orange bleue
News : transaction services
Aca Nexia performed the financial due diligence of Orange Bleu on the occasion of the entry into the share capital of Axio Capital
L’Orange Bleue, a group among the leaders in fitness in France, has strengthened its capital by the entry of Axio Capital as well as five employees who are members of the management committee. The network created in 2006 has 400 establishments, 30 in branches and the others franchised, and claims nearly 400,000 members. The network should end its 2019 financial year with growth of 10% after a turnover of 160 million euros in 2018. Wishing to become one of the European leaders by 2025, the group has a goal of 850 clubs and 750,000 members within five years. The standard concept “Blue Orange – My fitness coach” aims to cover urban areas, with the aim of opening 200 additional clubs. L’Orange Bleue – My “Mini” fitness coach for rural areas is set to ramp up with 275 more clubs. As for “L’Orange Bleue – Mon coach wellness”, a more exclusive wellness and health format, it targets 80 new centers. L’Orange Bleue wishes to continue its deployment in its two priority territories, France and Spain, based on its licensees. The goal is to reach 75%, still within 5 years. As for development in the Maghreb, which began a few months ago in Marrakech, it should take off, with an objective of 40 clubs in standard format
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